Guillaume Van der Stighelen

Always happy to share what I've learned

Can I take you for a wok?

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While we are all focused on carbon dioxide, testosterone might be a bigger challenge for humanity to deal with.
By the end of this decennium, twenty million Chinese men will be without a woman. Due to politics of birth selection in the past. Twenty million, which is a number as large as the combined populations of Sweden and Hungary.

What are the “Dongs” and “Fengs” going to do without a woman? The Chinese government has loosened up a little bit on homosexuality, but that will not make all of these young men happy. Unless Chinese women find ways to satisfy more than one man, it is going to be a problem. One has to wonder whether the Chinese leaders have a plan. Maybe they do. Maybe this explains their large interest and investments in Africa. Sure, some will say that women in Africa won’t be very enthusiastic and the most common Chinese boy’s name “Wei Long” may be a bit overpromising, but on the other hand, to have a husband who is familiar with the laundry business and knows his way with the wok, hey, you never know.

Still. Twenty million. That means half a million buses full of young men. A line of buses from the North Pole to Antarctica filled with nothing but testosterone. Twenty million guys, hungry for only one thing: a woman, a spouse, and a mother for their children. A lovely girl to be with.

Maybe I’m overreacting.

How to turn bad weather into good news.

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When you're a small country, and you still want to be world champion of something, you have to invent your own sports.

You may know snooker, but have you ever heard of three-cushion billiards? 

Belgian Raymond Ceulemans won 35 World Championship titles (23 in three-cushion + 12 in other carom disciplines), 48 European titles (23 in tree-cushion) and 61 national titles. There you go.

 

Cyclocross is another example. Men with strong legs and hearts ride bicycles through mud on Sundays and we all watch.There is a World Championship and if you check the rankings, you'll see that over the last fiteen years Belgium won ten times. Cyclocross is great. It is the best sport to make a long Belgian winter fun.

Unlike the Tour de France, a cyclocross race takes only one hour. After that, the cyclists are exhausted. The trail is mostly off road, through ploughed farmland and over hills of loose sand. If you go look for a first time, you think you’re at the wrong place. You’ll see guys dressed like Lance Armstrong, running with their bike on their back. You’ll think they’re late for the start, but they’re actually in the race. It just goes faster that way. The bike they carry is just in case there is a bit of road ahead. You never know in Belgium. 

For the supporters, the race is a feast. The racers can never get far away in the mud and you can see them suffer from very nearby without getting in danger by the speed of press vehicles. All you have to do is keep your children away from the mud splashes. Other than that it is a fun day out for the whole family. For television, the coverage is a lot cheaper than normal cycling.

Yesterday, Sven Nys (not the man in the picture above - thanks for correcting, you tweeters) won the Belgian Championship – which is not that much different from the World Championship – for the eighth time. But the enthusiasm of the audience was absent. The main reason being the news that former World Champion Bart Wellens was very ill - his ma wants you to know he’s getting better now – but on top of that, the skies were clear. Not a drop of rain. No mud.

Sometimes you’re just not lucky with the weather.

 

 

X-Mas in Antwerp

The river Scheldt runs through my home city Antwerp. Up and down. From left to right and back from right to left. From France to Holland and back. Napoleon called it “a pistol pointed at the heart of England”. Even the worst warriors get poetic sometimes.

During the holiday season, they put a giant wheel and if you are stupid enough to stand in line, it brings you in a special mood. The older you get, the more you realize that tourists know what’s good.
I added music by the great jazz piano player Jef Neve. I hope he doesn’t mind. I haven’t figured out this royalty thing on the internet yet.

Enjoy the ride.

From Antwerp with Love

Street art by Rose Woods.

 

There are many reasons why I love the city where I live. One of them is street artist Rose Woods, who surprises us every now and then with little adaptations of our daily reality by adding a touch of his imagination. Or her imagination. Rose Woods has to remain anonymous because the work is illegal. You can't mess around with traffic signs just like that.

 

In March this year, Rise Woods sent me and my family a message of sympathy after the loss of our son Mattias. The artist had turned stop signs into smiles.

 

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Cities aren’t easy to deal with these days. Not easy to run either. But there is a lot you can do about the atmosphere, the attitude. I’ve always been proud that Antwerp has more statues of artists than soldiers. Most cities in the world have statues of warriors. Big egos on horses, pointing there swords towards death.

I prefer artists. Legal or not. Because when a soldier hits your heart, you die. When an artist hits your heart, you live. 

 

A letter to Steven Spielberg

How could they do this to Tintin?

Hergé's comic-book hero is one of the great creations of the 20th century. Which makes Spielberg's film version little more than murder, says one lifelong Tintin fan
Tintin with the Thomson twins and Snowy
A dearly loved friend: Tintin with the Thomson twins and Snowy Photograph: © Hergé/Moulinsart 2011
Nicholas Lezard

The Guardian, Tue 18 Oct 2011 20.30 BST

 

 

Dear mister Spielberg,

 

A journalist of the well respected British newspaper The Guardian has accused you of raping one of Belgium’s national heroes: Tintin.
He writes:

“The film has turned a subtle, intricate and beautiful work of art into the typical bombast of the modern blockbuster, Tintin for morons.” and “It usefully places in plain view all the cretinous arrogance of modern mass-market, script-conference-driven film-making, confirming in passing that, as a director, Spielberg is a burned-out sun.”.

He also states that you made him feel unwell:

“I found myself, for a few seconds, too stunned and sickened to speak; for I had been obliged to watch two hours of literally senseless violence being perpetrated on something I loved dearly. In fact, the sense of violation was so strong that it felt as though I had witnessed a rape.”

Then he gives his personal analysis of the work of Hergé, showing how erudite he is. You know what they are like, mister Spielberg. They put a calendar of Magritte up in the kitchen and they think they own surrealism.

I wouldn’t care too much about all that, you’ve done a great job and on behalf of the Belgians – I know most of them personally – I can assure you that we are very proud of the new life that you have given to our little reporter.
We never looked at Tintin in a Freudian way like our chum from across the Channel does. We identify with the character for other reasons.


Just like Tintin, our country is small and it would pass unnoticed if it wasn’t for our impressive friends: the arrogant and drinking French, the genius hard-hearing Germans, the hilarious repetitive Brits, the loud and conceited Dutch, our distant Chinese friends, just in case, and of course our best friends from Luxembourg whom we love so dearly because they are even smaller than we are.

Just like Tintin, we adapt. We don’t care too much about who calls us what. Belgium is not a strong and powerful nation, as you may know.
Our identity doesn’t depend on such things as a nation or borders. You must have noticed that Tintin's name is changed into any local language. How many heroes would allow that, except for the pope? Even in his own country, Tintin has three names: Tintin (say Tahtah), Kuifje (which refers to his hairdo) and Tim. At school we’re taught that frogs have outlived the dinosaurs, because they have adapted better to new circumstances. You see, we hang on to that. Did you know the Brits drink our beer Stella Artois en masse because they tell each other that it comes from the French Provence? We’re ok with that. The Dutch would go mad if someone would say Heineken doesn’t come from Holland. Queen Beatrix herself would call Royal Windsor to demand a public apology. 
We are who we are, no matter what they call us. As long as it sells.

And finally, like Tintin, we think we have what it takes to make it in Hollywood, but somebody else needs to make it happen for us. We’re too shy and we like to think of ourselves as the most modest people on earth.
That is why, mister Spielberg, we’re happy that Georges Prosper Remy, as we call him here in the local pub, called you to do the movie. While some may say that it took you thirty years to find an idiot to invest money in a Belgian sexless cartoon character, we believe you needed thirty years to develop the idea and find cinematographic technology that could match Hergé’s Ligne Claire.

The movie is just wonderful, Sir. Tintin is the Tintin we all secretly dream to be back here in Belgium. We thank you for that, and never mind about the journalist. He’s just jealous, nom d’une pipe.

Oh, and concerning this story that Hergé is supposedly related to the royal family, I can hardly count the number of friends I have who have great-grandmothers who claim to have been inseminated by Leopold II himself. As I said, it is a small country.

Sincerely,

Guillaume

 

Still the best advertising copy ever written

"Here's to the crazy ones, the misfits, the rebels, the troublemakers, the round pegs in the square holes...

the ones who see things differently -- they're not fond of rules...

You can quote them, disagree with them, glorify or vilify them, but the only thing you can't do is ignore them because they change things...

they push the human race forward, and while some may see them as the crazy ones, we see genius,

because the ones who are crazy enough to think that they can change the world, are the ones who do."


the main difference with the average ad you see is that it doesn't say:
"Stupid consumer, let me explain to you how smart my product is".
it says, "World, let me show how smart my consumer is".

And that is not all. The real magic and why it broke the market is that it says was something the founder and ceo of the company really believed in. Which is rare.

Steve Jobs didn't write this. Here's some information on the brilliant team who did:

The campaign was made almost entirely in-house by the team at TBWA
Chiat/Day, Los Angeles:
Lee Clow, Chairman and Chief Creative Officer Worldwide, Account Director
Creative Directors: Ken Segall, Rob Siltanen, Eric Grunbaum, Amy Moorman.
Jennifer Golub, Executive Producer & Director, Art Director
Art directors: Jessica Schulman, Margaret Midgett, Ken Younglieb, Bob
Kuperman, Yvonne Smith, Susan Alinsangan.
Copywriter: Craig Tanimoto.
Dan Bootzin, Senior Editor of the in-house arm, Venice Beach Editorial.
Stock Photo and Film research was carried out by Susan Nickerson,
owner and head stock-footage researcher with Nickerson Research.

I wonder if somybody called Craig these days. Is he still around? Anybody knows?


Think different

Steve Jobs' 2005 Stanford Commencement Address

There has been a time that the world's most powerful and influential men were leaders of armies.
It is good to know we live in an era where the greatest men are thought leaders.

"Your time is limited. Don't waste it living somebody else's life."

Rest in piece Steve Jobs. Your thoughts will live for generations to come.

When the bosses don't like the boss of the boss they choose

You will find this hard to believe but the largest telecom operator in Belgium, majority owned by the government is subject of a media soap.

The board of directors of Belgacom wants ceo Didier Bellens - a quiet and gentle tall man whom I met a few times when I still worked in advertising - to fire Concetta Fagard. She is his right hand, his p.a., his personal consultant.

Yes, the board of directors of a stock quoted company gets involved in an HR affaire.

I have no interest in defending Mr. Bellens, or Ms. Fagard. 

On the contrary. Five years ago our agency lost the Belgacom account because Ms. Fagard “disliked” our work. We were told she considered the humour of a TV-spot “Italian Lover” in which an Italian woman was cheating on her husband "inappropriate" for Belgacom
.

 

We never met Ms. Fagar. We were told this was how she felt and that Mr. Bellens trusted her opinion more than anyone else’s.
I think that is fair. The man knows he has no feeling for creative work and found someone else to judge it. Or maybe he just disliked our work and hid behind his p.a. Ceo’s do that when they disagree with their marketing department.
I’m happy Mr. Bellens and Ms. Fagard like each other. What I don’t get is why the owners of the company want to hurt them so badly in public.

How do they think this will increase the value of the share or, for that matter, improve the image of the company?

 

http://financesjournal.com/blogs/belgacom-vervotte-understand-decision-bellen...

(sorry for the bad English on that site, not mine)

This booze is made for walking

She is a journalist and published a book. She drank cocktails with Willy Brandt and Franco. She sued the Belgian government and won to become Belgium’s first legal unmarried mother. She’s eighty six and talks about life as if it is yet to begin.

She is now sitting right in front of me in the old harbor café where I’m allowed to play the piano.

 

“Johnny Walker saved my life.”, she says while fully enjoying her jenever.

“Wanna know how?”.

 

“Do you care if I wanna know?”

 

“Right.”, she says, “I’ll tell it anyway.”

 

She puts herself in an upright position.

 

“I fell. Stupid, but I fell. In the house. Broke something and couldn’t walk anymore. Got stuck to the chair like an old lady. Yelling at my daughter to bring me stuff and things. Drove her mad. Now, there is one thing you should know. I’m very much attached to my apero. My afternoon drink. Everyday my Johnny Walker is waiting for me, that is a holy moment I wouldn’t miss for my life. So I sit there, can’t move, the bottle on the other side of the room and no Alexandra around to hand it to me. Now I don’t know if you realize how many movements it takes to poor yourself a glass. You have to go get a glass first. Then to the kitchen to get ice. Then to the bottle to poor. Then back to your chair. I did it. I got up and did it. Hard to describe the pain, but I did it. You have no idea how good it felt. The drinking. Gold down my throat. Victory. Mind over matter. That is how Johnny saved my life. He got me back on my feet again.”

 

Keep walking, Paula.

 

There are positive ways to show anger

via twitvid.com Posted by Matthew Moore - 

I was struck by the remarkable speech by this woman in London after the Hackney riots.

".../...Get real, black people! .../...We're fighting for a cause, for a kid shot in Tottenham, and you're burning down Footlockers for toys and shoes..../...I am ashamed to be a Hackney!"

I wish we could help this woman by spreading her speech. Please post it on your pages. If someone wants to be so nice to type out the speech, would be great.

I think it has a lot more impact than the we-will-put-you-in-jail electoral words of politicians.

(And thanks, Matthew for recording this, knowing your life is in danger when you are holding out a smartphone.)